For a customer to be truly successful, we must help them achieve their FUTURE goals – not just today’s goals. Many CS teams believe that by simply driving adoption and building end user relationships a customer will naturally renew or buy more. However in today’s competitive, ever-evolving marketplace that’s simply untrue:
Customer Expansion Tactics
Surfacing Unrecognised Needs
Contextual Questioning
Building a Business Case
Matching Pain to Solution
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