Prospecting Techniques

Generating a consistent flow of high-quality leads is the dream for many businesses…but the reality is often very different. Prospecting today has become a minefield in itself with many potential customers disengaging from channels that were previously tried and trusted. Striking the right balance between efficiency and effectiveness is absolutely vital:

Sales Competencies that your team will develop in this module:

ICP Creation

Segment Prioritisation

Understanding Buyer Personas

Creating Leads Lists

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